Via C4P, the lamest spin ever:

Levi Johnston and Sarah Palin Book Debuts Bomb

First week sales were tepid for both “Deer in the Headlights: My Life in Sarah Palin’s Crosshairs” and “The Rogue: Searching for the Real Sarah Palin.” Is public interest in the Wasilla family drama on the wane?

Despite massive publicity, two new books chronicling the Sarah Palin soap opera—The Rogue: Searching for the Real Sarah Palin by veteran political writer Joe McGinnis and Deer in the Headlights: My Life in Sarah Palin’s Crosshairs by Bristol Palin baby daddy Levi Johnston—have gotten a lukewarm response from the buying public since their release on Tuesday. Hard sales numbers will not be available for a week but the rankings on Amazon and Barnes & Noble provide a good indication of consumer interest. The Rogue is ranked in the fifties on both Amazon and Barnes & Noble. Deer in the Headlights is hovering in the seven hundreds on Amazon and in the two hundreds on Barnes & Noble. Both books had weak pre-sale numbers as well with The Rogue in the high hundreds and Deer in the Headlights in the high thousands.


The Rogue was the beneficiary of a massive rollout campaign. Author Joe McGinnis promoted it on the Today Show and The View. He partnered with Garry Trudeau in a first-of-its-kind deal to excerpt the book Doonesbury. The Rogue was also the subject of featured reviews in The New York Times, Washington Post, and the Los Angeles Times. The only other fall book to get a comparable rollout was Jacqueline Kennedy: Historic Conversations on Life with John F. Kennedy which debuted at number one on Amazon. Another political book, Ron Suskind’s Confidence Men: Wall Street, Washington, and the Education of a President, about the early days of Obama White House, arrived in bookstores on the same day as McGinnis with much less fanfare but has already risen to fifth on Amazon. Relative to the publicity The Rogue’s sales numbers must be a disappointment to publisher Crown.

Deer in the Headlights is selling far fewer copies than The Rogue, despite the coup of appearances on the Dr. Phil, The Last Word with Lawrence O’Donnell, and the Joy Behar Show. It has also received wide coverage in newspapers and on blogs.

What the weak sales say about Sarah Palin’s political future is hard to assess. Most Americans have already made up their mind about Palin, pro or con. Those who support Palin tend to dismiss The Rogue as unsubstantiated gossip and for those who dislike her, the most salacious details just confirm their worst impression of the former Alaska governor. Interestingly, most of the criticism of McGinnis’ use of anonymous sources has come from conventional media critics like CNN’s Howie Kurtz. The conservative blog The Thinking Voter called out other conservative bloggers for failing to defend Palin: “When a liberal loon goes on attack spree against Sarah Palin, even if one doesn’t support her for the presidency, were is the outrage? This is an embarrassment for the conservative movement.”

The weak sales probably say more about the dim future of Sarah Palin as a celebrity. The real life soap opera story of the Palin family is beginning to look like it’s in the thirteenth minute of its fifteen minutes of fame. With both Bristol Palin and Johnston having released books in the last few months, the story of their acrimonious relationship seems to have run its course. Johnston, in particular, appears ready to step out of the spotlight. He had one story to tell and now that he’s told it, the public interest in him is sure to dim. The soft book sales of The Rogue and the poor ratings for last fall’s TLC show Sarah Palin’s Alaska suggest limits to the public’s interest in Palin when the story is not directly centered on a potential presidential campaign.

So, two trashy tabloid “tell-alls” about Sarah Palin flop like an Obama speech and that’s . . . Sarah’s fault?

Seriously, WTF?

One of the comments sums it up:

Only Sarah Palin could have a nasty hit piece book written about her and be blamed for its failure.

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30 Responses to IBSP

  1. crawdad says:

    Did Levi take Gardasil?

  2. DandyTiger says:

    WTF? That’s so over the top insane it’s hard to even answer. Crap, trashy, tabloid books that fail to fail to sell are Palin’s fault. Seriously, it appears IBSP is truly universal and can be applied to any and every thing under the sun. Even the failure of things that are meant to destroy her.

  3. Jeffhas says:

    They oughtta make Pretzel Twisting an Olympic Event after that sack of ‘scuses.

    … one day they may have to admit what they did to SP was wrong – and that she might’ve been the only candidate to NOT be beholden to the either party. Does that make her perfect? – No. Does it mean I agree with everything she says? – No. But it’s a much better start than most candidates.

  4. Mary says:

    Sarah Palin doesn’t wear $42,000 diamond bracelets to fundraisers while millions of Americans are on food stamps and unemployed.

    Live by the sword, die by the sword.

    • DeniseVB says:

      Nor would SP allow cutting food stamps for some silly initiative like No Kids Fat Behind.

    • Mimi says:

      The jewelry is designed by a 23 year old graduate of Texas A & M. I thought graduates of Hick U like Rick Perry were all gauche morons. So Mrs. Obama is buying the bling from a gauche hick moron. Also 23 year olds usually design for other 20 something year olds, not old middle aged ladies. But this jewelry is a lot cheaper than Cartier or Bulgari where Mr. Obama’s supporters shop.

  5. Pips says:

    The real life soap opera story of the Palin family is beginning to look like it’s in the thirteenth minute of its fifteen minutes of fame.

    Starting more than 3 years ago, we’ve only now reached the 13 minute mark. Really? Lol!

    As for “soap opera”(!) – well, if it hadn’t been for the media and its obsession with said family …

  6. 1539days says:

    Palin makes liberals bat shit crazy, much like what Clinton did for conservatives. If “The real life soap opera story of the Palin family is beginning to look like it’s in the thirteenth minute of its fifteen minutes of fame,” that’s WHAT SHE WANTS. The whole perspective of this thing is wrong. It assumes Palin wants to be the next Oprah. No, she wants to be president. Obama wants to be Oprah.

    I was on the BN.com website last night and I saw that detestable book on their front page and wondered how it became a big seller. Then I saw the category was popular AND in the news. These book sites are even promoting this terrible book (with no particular indication of the content) and it can’t sell any copies.

    I hope Levi Johnston’s ghost writer got an advance up front. Then again, I hope he didn’t.

  7. Nell says:

    Levi Johnston and Sarah Palin Book Debuts Bomb

    Wow, could that headline be any more misleading? Levi Johnston wrote the first book, Sarah Palin did NOT write the second.

    But then I suppose “Levi Johnston and Joe McGinniss Book Debuts Bomb” wouldn’t get nearly as many hits.

  8. Mary says:

    Anybody else hear the video of Obama telling the Congressional Black Caucus to “stop whining” and get behind him?

    I’m sure that went over very well. (snort)

  9. yttik says:

    What this article is really saying is that the general public is burned out on tabloid style Palin sensationalism and would now like to get serious about who she is and what her politics are.

    The morons played their “attack Palin” card too soon and for too long. There have been so many lies told about her that anything else her critics have to say won’t be heard or believed. They blew their integrity and rendered themselves powerless. It’s kind of funny.

    • Mary says:

      Nobody’s buying the books; nobody’s listening anymore. If anything the haters are driving voters away from their side (listening, Jeralynn?)

      Race card ain’t working anymore either, except with the already devoted who think it’ll rally the base for Obama.

      It won’t. Hoist on their own Obama Democratic Party petard.

      I like to think of it as poetic justice.

    • 1539days says:

      This is why something like that Sarah Palin movie should have went to cable TV instead of theaters. Conservatives spend way too much time making films that try to compete with Hollywood. Hollywood hates them. It even goes beyond the ability to make profit, and that’s a lot of hate. But the only way to get a wide audience to see Palin’s story is on a basic cable station that wants big ratings.

  10. HELENK says:

    Sarah is going to South Korea.
    She is driving the washington idiots crazy trying to keep up with her.



    unemployment needs to start in DC asap

  11. fif says:

    Wasn’t her cable show a hit? The reason these stink bombs are going nowhere is because a savvy public spotted the trash a mile away. Of course, the mainstream pundits completely misread it, as usual.

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