MSNBC Does It Again


From the Department of Self-Inflicted Wounds:

The left-wing network MSNBC has landed in hot water again over race, this time for calling conservatives racist in a Wednesday tweet about a Super Bowl ad for Cheerios.

“Maybe the rightwing will hate it, but everyone else will go awww: the adorable new #Cheerios ad w/ biracial family,” said the original MSNBC message on Twitter, which was posted late Wednesday.

Three hours later, MSNBC removed the post and issued several apologies on Twitter after the social-media site erupted with thousands of outraged comments, along with photos from conservatives with biracial families.

Leading the charge was conservative commentator Michelle Malkin, who posted a photo of her two biracial children on Twitter and launched the hashtag #MyRightWingBiracialFamily.

“Hey @msnbc jerks: This is #MyRightwingBiracialFamily. We love #cheerios. Enough with your race card crap,” Ms. Malkin said.

Richard Wolff, executive editor of, and the network’s Twitter account posted separate mea culpas.

“The Cheerios tweet from @msnbc was dumb, offensive and we’ve taken it down. That’s not who we are at msnbc,” said Mr. Wolff on Twitter.

The ad, which is slated to air during the Super Bowl on Sunday, shows a little girl from a biracial family eating a bowl of Cheerios.

From the MSNBC account: “Earlier, this account tweeted an offensive line about the new Cheerios ad. We deeply regret it. It does not reflect the position of msnbc.”

So far the actual author of the tweet has not been identified nor has MSNBC announced that anyone was disciplined or fired, but the original tweet did not write itself. I could be mistaken but I would think that not just any schmuck on the network payroll was allowed to post tweets to the official network account, and there have been no claims that MSNBC was the victim of hacking. This was not an isolated incident.

I am sure that General Mills is not pleased. When you spend a million dollars on a Super Bowl ad you want it to get noticed, but you don’t want to piss people off. Don’t be surprised if they issue an apology as well. On the other hand, I’m not sure what biracial families have to do with breakfast cereal.

This little kerfluffle will probably soon be forgotten. I doubt any network except Fox News will even mention it. But it is revealing about the culture at MSNBC.

The fact that they keep having incidents like this indicates that the kind of statement made in the now-deleted tweet is commonplace inside the walls of that network. The place is a Vile Prog echo-chamber where Republicans and other conservatives are casually slandered as racists.

Contrary to what Mr. Wolffe said, that is exactly who they are. If he really cared, he would do something about it.



Sorry, knuckle draggers. If you couldn’t handle the sight of a—gasp—interracial family in last year’s famous Cheerios commercial, here’s some bad news. You’ll have to sit through a sequel during the Super Bowl.

The General Mills brand on Wednesday unveiled its 2014 Super Bowl spot from Saatchi & Saatchi in New York. And yes, that’s the family from “Just Checking,” the ad from last May that made headlines when General Mills shut down the comments section on the YouTube version because of racist vitriol. That earlier ad turned out to be a major win for the brand, however, as people everywhere jumped to its defense—and the view count on YouTube jumped to nearly 5 million.

I smell a rat. There is absolutely no reason that either of these ads would be considered controversial. I suspect this is a manufactured “controversy” intended to garner attention.

If I’m right it is a clever scam – make an innocuous biracial ad, then claim it provoked a racist reaction. Since the YouTube comments were shut down, you don’t have to prove anything. Even if you did, the ad company just astroturfs some anonymous trolls to post racist comments.

Instant free publicity.

Not that it lets MSNBC off the hook.

About Myiq2xu - BA, JD, FJB

I was born and raised in a different country - America. I don't know what this place is.
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133 Responses to MSNBC Does It Again

  1. The Klown says:

    Here is the “controversial” ad:

    • DeniseVB says:

      Sweet. I never saw the original tweet or the ad, thanks! Twitter was on fire last night about this and I never did find what triggered it.

    • The Klown says:

      Unlike the original ad, the comment section on this one is open and filled with positive comments.

      If they were worried about negative comments, why didn’t they close this one too?

  2. The Klown says:
  3. The Klown says:

    The original ad:

    If you’re not paying close attention you will miss the biracial part.

  4. Lulu says:

    I’m having trouble following this because it seems to line up with a personality disorder or something. Someone who has the keys to MSNBC’s tweeter fantasizes about racial hatred so they can save people from it by exposing it on tweeter and shit even thought it does not exist except in 1980’s television cop shows, Bronx coffee houses, and OWS rallies. This appears to be a symptom of possible inbreeding and cultural isolation of which they like to accuse everyone else. The new media may be our very own version of the Hapsburgs.

    • DeniseVB says:

      MSNBC also made fun of the Romney’s new grandchild. I honestly think you’re on to something 🙂

      • Lulu says:

        If you look at the MSNBC staff and then look at portraits of the Hapsburgs you will see my point. Something is slightly off. And they like to accuse everyone else of what they are doing. They like to keep the political access in the family even if it does mean they wind up as idiots. LOL.

  5. The Klown says:
  6. The Klown says:

    I just looked outside and it was really weird. Everything is wet.

    It’s like somebody took a giant sprinkler and sprayed water on the whole neighborhood.

    I wonder what caused it?

  7. kanaughty says:

    Hahahaha! Dems to cede house to try to save senate. And they really thought we would buy their confidence they would win both houses next year. I hope they lose the senate.

    Also, i don’t know what the repubs are thinking when i just saw a headline that said huckabee is leading the polls right now. Sorry but i couldn’t vote for that guy, too extreme for me. If they want an indy constitutionalist like me they will have to put forward one of the candidates who fight for the constitution like paul, lee or cruz, not some church/social issues totally far right dude. Give me huntsman or even walker and i may vote repub. But if huckabee is what they put forward or santorum i will have to vote for another party’s candidate.

    It’s bad enough that we are backwards economically, but if we move backwards on social issues then america is not moving into the 21st century anytime soon and maybe not in my lifetime. I want to see forward progress in more states w gay marriage and even legalizing marijuana. Plus a leader who will have the guts to either repeal the shitty obamacare or actually start to limit it, change it so it is affordable for everyone not just low income people. And it needs to make sense, men or seniors or people who don’t plan on having kids don’t need to have to pay for maternity care and people w/o kids shouldn’t have to pay for pediatric dental, etc…

    The government shouldn’t be allowed to tax our plans if we are responsible enough to get healthcare. They also shouldn’t be allowed to arbitrarily add taxes to stuff that has nothing to do with healthcare to fund obamacare, i.e. The real estate 3% sales tax i have been hearing about. 3% is a huge amount on the sale of a house to add to to cost when the real estate market is not on perfect footing just yet. And 3% is actually almost the realtors fee so obamacare has no place in taking money from the sale of any of our homes, that pisses me off.

    • kanaughty says:

      Here is the huckabee article, i mean they really have to be joking. They don’t stand a chance at picking up the indy vote if they choose this guy. Yeah they will keep their base, but that’s not enough to win in the general. There are more indy’s now than ever before.

      • The Klown says:

        They won’t choose him. I have a better chance of winning the nomination than he does.

      • Lulu says:

        At this point in polling people just throw out a familiar name because name recognition is what drives it. The same for polling for Hillary. Demonizing Republicans by progressive propaganda outfits like Politi-Hack is the only game in town with Bronco polling in the thirties. Huckabee is a niche weirdo candidate and he knows it too. Gotta keep the outrage boiling.

        • kanaughty says:

          I just could never pull the lever for either huckabee or santorum, so they better get their act together. Both are so last century.

    • Constance says:

      I am tired of people who say men don’t need to pay for maternity care or birth control for supposedly irresponsible women. Men are born they do not descend from the sky in glory. All costs of a male birth go in to the male health care cost column. For your information more male babies are born and more die after extreme medical intervention. All costs of male infants and children go into the male health care costs column not the “women and children” expenses.

      The only acts of sex that require birth control are sex acts that men are involved with, that means birth control is not a “women’s issue” or expense. The costs of birth control do not go in the women’s expenses column they go equally in the male and female column.

      Finally I am tired of paying for the outrageous male medical expenses caused by prostate aging and also for penis pumps (which are covered by medicare) and ED drugs like Viagra. Women should have cheaper medical insurance because our bodies don’t require this sort of medical intervention.

      Does anyone want to discuss which sex uses the very expensive services of Orthopedic Surgeons more often? Because which ever sex it is should be paying higher insurance rates.

  8. The Klown says:
  9. driguana says:

    A great example of “viral lying”….MSNBC is the champion of it!

  10. kanaughty says:

    And wtf is this lie all about? Do people really believe these inflated numbers?

    First of all he says 12 mill have signed up but then he clarifies that he gets to the 12 mill number by saying the the 3 mill that stayed on their parents plan count as having signed up. So then there is actually 9 mill but then he doesn’t specify who is medicaid vs private signups. And then he doesn’t specify how many of the private signups are actually folks who lost thier plans. So yeah the only net gain here is that way more people are on medicaid now more than ever, and they aren’t even close to insuring the amount of people that were uninsured who were the reason for this stupid law. This is exactly like that saying early in his presidency about saving or creating jobs. Well most of them were saved jobs, just like now most of these were previously insured/got cancelled signups not new sign ups. Still millions uninsured because it is the unaffordable care act.

    • DeniseVB says:

      If they just used the money thrown at the stupid website to buy insurance for the uninsured in the first place, we’d probably be way ahead of this game.

        • Lulu says:

          They could have bought all of the uninsured a Cadillac plan with the money they have wasted. I just came back from an appointment at an internist practice. All of them (doctors and staff) are ready for pitchforks and torches (and shotguns and long knives). Three internists and four nurses were yelling in the hall about how much they hate this shit. Cussing medical staff is amazing. What vocabularies they have. I told them “Remember to vote! The primaries are in March. Vote them out. Especially that weasel Cornyn! Let’s freak DC out.”

        • wmcb says:

          LuLu, I hear it from hubby and staff and other docs daily. Our entire freaking medical system is going to be destroyed just from the sheer weight of the bureaucracy. New regs keep coming out by the dozens, daily. Regs obviously written by bean-counters who have never seen a patient in their lives. Often the regs are catch-22 (by complying with one, you automatically violate the other.) Medical staff are FED UP.

  11. DeniseVB says:

    Well darn, I never thought of this before, is my granddaughter bi-racial? Dad is from Honduras (Hispanic? Latino? Never sure which is what?) and Mom is mostly Irish. This is the first time bi-racial entered my head in my own family. Why, thank you MSNBC. 😛

    • mothy67 says:

      A cousin of mine just told her son he was black. He is 8 and had no idea. Father disappeared soon after he was born. Her now husband adopted him. His response was really? At that age kids don’t see color. No idea why she told him as I’m sure he’d have figured it out eventually. Looks Dominican.

    • mothy67 says:

      Hispanic refers to the countries which were conquered settled by Spain. Latino/a refers to the same plus Brazil.

      • driguana says:

        This is always an interesting debate. In Santa Fe you were Hispanic if you could trace your roots to families who came directly from Spain to the New World. Otherwise, like Mexicans or other Central and South Americans, for example, you were Latino or Latina. There are also numerous other sub-categories like Mestizo and the like. Many Hispanics that I know also consider that to be a racial category. They are not Caucasian, they are Hispanic. Ask them if they are European, however, and the story shifts a bit. I wasn’t aware that Brazilians also consider themselves Latino/a’s. The ones I know always refer to themselves as Brazilian….period.

        This little wiki article expalins it pretty well though.

        • mothy67 says:

          An Ecuadorian told me that and he was full blooded Indian and did not consider himself Hispanic. Thought it stemmed from the region being referred to as Latin America, but I don’t think I’ve ever heard a Haitian called a Latino and French is also a Romance language so my bad.

        • leslie says:

          I dated a guy who said he was half Hispanic, half native Indian because his mother was Mexican and his fathers ancestors were Aztec.
          He just looked like a guy to me.

        • driguana says:

          leslie, guys sometimes try to embellish their aura!!!

    • Somebody says:

      I saw that VM, I hope it goes viral.

      I’ve seen the cheerios biracial family commercial, funny thing though until I read this thread I hadn’t noticed the biracial part. I just saw a family and an adorable little girl. I guess I’m not as observant as those sleuths at MSNBC, they see race and color issues in everything.

      I suppose even though I didn’t even notice that cheerios family is biracial that deep down I am a racist……because this guy pisses me off. I’m pissed he was bilking the taxpayers so that clearly makes me hateful, racists and who knows what else.

      I don’t know anything about that site, I found the link on Larwyn’s Linx at Doug Ross journal. It appears the information in the story was taken from traditional news sources.

  12. The Klown says:
  13. The Klown says:
  14. DeniseVB says:

    Why would anyone say this ? Reminds me of the 50’s when religions held these weird beliefs (my Catholic family wouldn’t let me have Jewish friends) ….. or how Phil Robertson feels about gay marriage? Just icky, Ben, just icky.

    Oh there will be fauxrage….. could probably lose 1/2 box office.

  15. votermom says:

  16. votermom says:

  17. votermom says:

  18. wmcb says:

  19. votermom says:

  20. wmcb says:

    They shut down a little girl selling cupcakes to raise money for cancer.

  21. The Klown says:
  22. DandyTIger says:

    Meanwhile, Madonna and Miley:

    • wmcb says:

      The whole “More Wild and Kinky Than Thou” trend is so old and boring at this point. Know what’s radical and cutting edge? Tradition and homeyness and understated morality.

      This is why the sudden fascination with Duck Dynasty, the Amish, etc. (Amish are ALL OVER the TV these days.) Not that people necessarily want to be Amish (or Christian). But society is like someone who has binged on candy for days. No one thinks candy is bad, or ought to be outlawed – they’re just sick and nauseated with a steady diet of nothing BUT candy.

    • The Klown says:

      I thought that was Iggy Pop kissing Justin Bieber.

  23. foxyladi14 says:

    Oh GAWD!!! and I just had lunch!! 😦

  24. The Klown says:
  25. wmcb says:

    Conservatives are posting hundreds of pics of their mixed-race families on this hashtag.

  26. wmcb says:

    Methinks they reveal something about the circles they live in with their fawning over the racial aspects of the Cheerios ad. Biracial families are not even noteworthy anymore out here in reality-land.

    • The Klown says:

      It’s not that biracial families are unusual in gated enclaves, it’s that the media thinks they are the only ones who don’t find them remarkable. In their fevered little minds, everywhere outside of their own neighborhoods is still trapped in 1963 Alabama.

  27. helenk3 says:

    target hackers used target vender ID to get into computer system installed malware to get credit card info. could happen to any store including grocery stores.
    looks like the only safe way to shop is with cash.

  28. Lulu says:

    Henry Waxman is retiring. Being in a semi-permanent minority is not so fun.

  29. votermom says:

    Yup, cash is back.
    I’ve also been thinking about using my credit card to get gift cards and then just use that.

  30. The Klown says:

    I managed to fall asleep and was enjoying a pleasant dream when I was awakened by the cat licking my leg.

    Not sure if she was expressing affection or just checking the flavor.

  31. helenk3 says:

    this is from yesterday,
    GOP rep calls maddow a cheerleader

    it seems as if MSNBC has taken that one step over the line and people are getting fed up with them. It has been a long time coming

  32. mothy67 says:

    Anyone recall m s n b c response to the racism that young black actress received for having married a white man? Can’t remember her name.

  33. helenk3 says:

    so will she solicit campaign donations in condoms and birth control pills along with money?

    • trixta says:

      I haven’t read the particulars of the latest Knox verdict, but the evidence had better be stronger than the evidence for the first trial. A few years ago, a television show did a piece on the Knox case and showed just how flimsy the evidence was…don’t think it would have past muster in the US. Knox argues that she and her new boyfriend at the time were at his apartment the night of the murder. She also claims that during police interrogation she was asked to help them image certain scenarios as to how Kercher might have been murdered. Based on those statements (i.e.. “confession”) and the fact that she smooched with her boyfriend the morning of the murder she and Sollecito were charged with the crime.

      From all accounts, it looks like the prosecutor is addicted to sensationalism and the limelight. Much of his case during the first trial made the crime out to be some kind of murder sex game / pagan ritual. Unbelievably, that guilty verdict was announced at midnight during some Halloween-like holiday in Italy — a verdict to which the crowds rejoiced wildly in the streets. In the meantime, the most logical murder suspect — whose DNA was found on the victim and who happened to leave more DNA in the toilet — has never been considered the primary suspect. (I think his sentence has since been reduced to 16 years.) According to CNN’s timeline, Guede admitted to being at Kercher’s apartment the night of the murder:

      December 2007
      “After being caught without a train ticket in Germany, Rudy Guede, a drifter originally from the Ivory Coast, is extradited to Italy. A vaginal swab taken from Kercher matches DNA from Guede. Guede admits to police that he had sexual relations with Kercher but says another man killed her while he was in the bathroom.”

      Who would be the more likely suspect to have raped and fatally stabbed Kercher in her bedroom? Knox, Sollecito, or Guede? To implicate all three, the prosecution would argue that the murder was some kind of sex-game in which all three participated. Naturally, making Amanda Knox out to be some kind of sex-starved demon has not only made for sensational public theater, but has served the prosecutor’s image as well.

      I’d be curious to see what new evidence or deciding factor convinced the judge to convict Knox and Sollecito yet again for the murder. As I said, the evidence had better be sound and convincing. In any case, I doubt Knox will be extradited back to Italy to server her time.

    • helenk3 says:

      MSNBC President Phil Griffin: ‘Tweet last night was outrageous and unacceptable. We immediately acknowledged that it was offensive and wrong, apologized, and deleted it. We have dismissed the person responsible for the tweet’ – @brianstelter

      • westcoaster says:

        I hate anonymous tweets. That’s what happened in Benghazi too (at the “embassy”. I think it’s a generational thing- I can’t imagine people my age or older doing it.

  34. helenk3 says:

    Department of Justice says ‘betrayal of US and lack of remorse’ as aggravating factors in decision to seek death penalty for Tsarnaev – @BogsWBZ

  35. The Klown says:

    “Katy Perry finger-banged my cleavage”

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